How did quietness become a sign of quality? [Advertiser content from 3M]

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  • Published on:  Wednesday, June 13, 2018
  • Absolute silence doesn't actually exist in nature. Even in the quietest of spaces, there’s still wind blowing, air conditioners humming, and birds chirping. But there's also a huge field of study devoted to quietness. Go inside a Minnesota facility that's devoted to studying the science of silence and find out how silence actually became golden.Paid content presented by 3M: Vox Creative - about branded content? The Vox Video team explains here:


  • Van Hendrix
    Van Hendrix  a years ago +1759

    Keep it down in the comment section. I'm trying to read

  • Gavin
    Gavin  a years ago +816

    I love the obvious disclosure in the title, and I’m sure the FCC does too.

  • James Tang
    James Tang  a years ago +369

    So the title doesn't really make much sense and the video is a bit all over the place but it did have some interesting facts although it could have been organised and titled a-lot better.

  • Salokin
    Salokin  a years ago +864

    Hello darkness my old friend

  • Lashan
    Lashan  a years ago +306

    You should do more sponsored content with 3M, they do some crazy stuff. Like the time they accidentally created a static force field that could stop people in their sticky tape lab/factory

  • ı
    ı  a years ago +219

    Please clean your keyboard!

  • slorr55
    slorr55  a years ago +268

    Imagine being in the room with tinnitus lol

  • Maarten
    Maarten  a years ago +36

    Let's give Vox some title suggestions, I'll start:
    The most silent room in the world
    How silence affects the brain
    The science of silence
    Hello silence my old friend.

    STANK BREATH  a years ago +67

    I wish i could be as happy as that scientist is about no sound, about anything in life.

  • Curiosity Culture
    Curiosity Culture  a years ago +484

    Audio quality is my biggest struggle. Totally agree that good audio is good quality,

  • Hirnlego999
    Hirnlego999  a years ago +122

    The best musicians understand that silence is also an instrument. Sadly, very, very few of them do.

  • Sad Cat
    Sad Cat  a years ago +121

    Vox is like Vsauce, but not

  • punkcrown
    punkcrown  a years ago +470

    i didn't get the point of the video, it was all over the place and the title could definitely be changed to something more fitting

  • krycklund
    krycklund  a years ago +13

    I find it interesting that the room was built the same year ''The Sound of Silence'' came out.

  • Rob B
    Rob B  a years ago +62

    Nice John Cage reference with the length of the video

  • y4miko
    y4miko  a years ago +41

    what about white noise? I know I can't fall asleep in total silence, I need to have my fan on all the time

  • Just Another Guy With A Moustache

    My pee makes noise even when it hits the side of the toilet bowl

  • alice
    alice  a years ago +64

    Finally found a good place to sleep 😪

  • Damon Medek
    Damon Medek  a years ago +7

    Man made machinery is super annoying. Loud and inconsiderate.

  • Δημήτρης Χαφακιας

    Wow,I really want to visit this room.
    Quality Silence.